1. Start Cold Pitching
- How you found out about them
- Who you are
- How you can help them
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Do you know cold pitching is a fabulous way to land recurring gigs? There’s much less competition and you’ll have a better chance at landing a gig when you contact clients directly.
What is cold pitching?
It’s when you contact bloggers, entrepreneurs, companies, small businesses or startups and let them know how you – a freelance writer – can help grow their business.
Yes, I know, it sounds hard (and scary) doesn’t it? Especially if you’re brand new to freelance writing. But, you know what? It’s totally easy to do.
First you need to locate businesses to cold pitch to. Maybe you noticed they don’t have a blog – but should. Or, on Twitter you see they are trying to grow their online presence and you think your content can help with that.
Once you locate these places, all you have to do is draft up a cold pitch and send it off!
In your pitch make sure to include:
If you’re new to freelance writing and you want to find quality jobs, responding to job ads is your best bet. It’s also the main way many new writers use for finding consistent work.
And it’s something I tell my course students to do as it helps you gain confidence as a new freelance writer.
A bonus to using job boards over a freelance market place like Upwork or Guru to find a writing gig, is there isn’t any bidding. Entrepreneurs, small businesses, and start-ups post job ads to freelance writing job boards and you pitch to these ads.
Sometimes you are asked to give your rate; other times the job ad specifies a starting rate for content.
While there are paid job boards you can use, I would suggest you first start using free job boards. I was able to find my first freelance writing job writing 800-word blog posts for $100 on a free job board.